The Metaverse Decoded: History in the making or just hype?
Brands and consumers are gearing up for the metaverse but many agencies are lagging behind. Is it all hype or is there real substance here? Tune in to find out.
In Decoded:The Metaverse, we’re bringing together a critic, an evangelist, a brand marketer and a data expert to make sense of NFTs, web 3.0 and the metaverse. They’ll be diving into what it all means in our language, from measurement and tracking, to return on investment, brand safety and accessibility.